What really is a PR specialist? There is a reason why every multinational corporation has one and every scaling organization should have one. It all comes down to communication and not just how to do it correctly, but also how to ensure it ends up in the right ears.
For those who do not know or cannot seem to figure out how to increase their viability and visibility with engagement on digital and social media platforms, PRLab held a webinar and received wisdom from the pros, in order to share it.
On May 26th PRLab hosted a webinar: Increasing engagement on digital and social media channels. Here are the key takeaways from what two of the speakers had to say.
In public relations it is not simply having an opinion that matters, but rather it is conveying one when it matters the most. In this article we will explain what an opinion piece is, how to write one well and how it can be beneficial for your brand, and status as a thought leader.
Here are PRLab’s top four tips for strengthening your own narrative voice, turning pitches into new business, regardless of what industry you represent. These tips we’ve collected will help your pitch stand out among a sea of other pitches that the press receives on a daily basis.
There are a multitude of ways to achieve coverage, but here at PRLab we have found six different but effective ways that help startups stand out. These six are based on experience and the lessons learned from implementing them as an agency.
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