Manufacturing & Industrial PR Agency

PR in the field of industrial manufacturing is arguably one of the largest industries in the world. The field’s importance arises from the dependence of quite possibly every other industry out there on the manufacturing industry. Due to its demand, there is an unstoppable dynamic, a rapid change and an even more rapid progress.
Manufacturing Clients Helped
Press Coverage Landed

Examples of Press Coverage Obtained

We land global coverage across tiers for our clients on a weekly basis.
Below you can see some examples of outlets we normally achieve coverage in
Press coverage for Chargebee, obtained by our international PR agencyMedia coverage obtained by PRLab at BloombergPress Coverage at Forbes obtained by our PR agency in Amsterdam and StockholmPress coverage for Unifonic obtained by our PR firmMedia coverage at Silicon Canals obtained thanks to our PR servicesMedia coverage at Fortune obtained thanks to our PR strategiesPress coverage obtained by our public relations firm for ImpraiseMedia coverage obtained by our communications firm at Tech EU
Logo of PRLab, our global pr agency in Amsterdam and Stockholm

We're NOT a traditional Industrial PR Agency

PRLab is not a traditional Manufacturing & Industrial PR Agency. We believe the traditional public relations company model is broken, click here to read all about our approach and how we’re innovating the space.
Contact us here

Why choose our Industrial PR company?



At PRLab, we believe that PR is more than just landing you publications and crisis communications. We use PR as a communications tool to mold and shape your brand reputation, establish a prominent and respected brand image, and secure long lasting benefits for that image. We take great care in planning your public relations strategy, so that you get the most out of the time and resources spent on communications. As a top PR agency, we are determined to provide you with PR strategies that yield the best results and are specifically crafted for the manufacturing industry..


We have worked with some of the most successful startups and scaleups in the tech industry, growing our clients’ industry presence through the first-rate work we do. We stand on firm grounds that PR’s main contribution is the creation of value, and maintaining it by securing different relations. Working with a manufacturing PR agency ensures that every press release, publication, thought leadership article, and every relationship built with journalists carries value for the company, target market and wider industry.


Your PR agency should keep up with industry events and the most recent trends. With us maintaining your public relations, you can be sure that your PR content is relevant to what’s happening in the manufacturing world, the media, and that the content is flexible enough to survive market shifts and new directions the media takes. We’re committed to growing your
business by keeping a close eye on the news and public conversations, ensuring that you get the insights that can drive your progress forward.


There’s much more to manufacturing public relations than simply squeezing media content out. Your content needs to be planned and built to create a comprehensive narrative that communicates the vision your business has. Your content is what establishes you as a leader in the field, or in other words - an industry pioneer. In PR, we create content that secures your position as a valuable assistant to the market. Since new industrial manufacturing service deliveries are rolled out at great speeds, we make sure that your content is managed and updated along with the current trends and media discussions.
We combine our deep industry expertise with our talent for delivering groundbreaking PR strategies 

Industrial & Manufacturing PR Capabilities & Expertise

Here’s how we help build and shape your reputation with PR:


+Learn More
As a manufacturing PR agency, we offer a selection of PR services, all to best meet your distinct needs. Our service packages are customizable and can be tailored to accommodate your overall marketing and communications goal. We provide you with a clean-cut strategic framework, after which we build your service package to ensure your PR strategy is progressive and supports your business growth journey.

Manufacturing Solutions

In order to achieve success with your PR strategy, we set out to study and understand what is worth sharing and what is newsworthy. Especially in B2B communications, we need to be strategic about what news we release and when. The benefit of working with a manufacturing PR agency is that we strategically create and plan your news items with precision in order to be able to get the right timing with the right content. This way brand visibility and awareness are gained with great impact.

Media Management

An earned media strategy is a vital part of any communications plan. A manufacturing PR plan does not only aim to generate viable leads for you, but also creates the opportunity to connect your business with valuable customers through business storytelling and strategic media management. That’s why we take care of your media content to establish great brand awareness and credibility.

Startups and Scaleups

The industry of industrial manufacturing is booming, which means more players are entering the market. As your manufacturing PR agency, we set out to make you well known in the industry, and ultimately establish the global reach that the field offers. We assist you in being noticed by lucrative audiences while establishing business relationships that will gain you a solid market position. Our aim is to make you known as a reputable business, one that’s worth investing in. While we get you media coverage, you have the time to focus your attention on brand building.

PR Funding

Our priority is to grow your business. That’s why we aim to attract investors and valuable customers that can offer support in your business development. If you're starting out or scaling your business, we’re here to support you. From seed funding to the final rounds, the manufacturing PR strategy we create for you is designed with the intent to gain the trust of venture capitalists and investors in the specific and personalized manner that will best fit your demands.

content creation

Smart brand storytelling is our speciality when it comes to content creation. Industrial manufacturing is a complicated field, with deep details and terminology, which can be difficult to interpret by the average media consumer. What sets us apart in developing manufacturing public relations strategies is our ability to create meaningful content. We take a complex piece and turn it into an engaging story, which combines the characteristics of giving detailed industry information and ideas, while maintaining an easy-to-read feature in order to have a wider audience understand the piece. From thought leadership articles to funding announcements, we make sure that your content benefits your reputation.

Our PR strategy for Industries

Client Lifecycle

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Our PR process contains a few fundamentals in how we work. We highly value collaboration and working closely together with you to ensure that there’s a correlation between your expectations for us and the work we produce for you. On our first meeting our PR experts will have a discussion with you about which service package best accommodates your unique needs. From here we can build up your PR package to specifically accommodate the environment of industrial manufacturing, all while making sure your strategic rollout meets the set goals. We strongly recommend including an industry report in your package to get deeper PR insights.

Media Relations and Placements

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PR is not only about managing your media content. The relationships you build with journalists and the press is what makes your PR campaigns succeed in the long run. This is important because press releases are not just a single event. The most impact comes from the longevity of your story, which is why we identify the best placements and journalists to cover your continued story. Since manufacturing PR is highly specialized, it requires an added layer of planning to ensure you land in front of the relevant audience and do so at the right time within the industry dynamic.

Value-adding PR

We aim to create value-adding PR strategies, which are customized for the manufacturing sphere. As we’ve worked with leading companies across various tech industries, we understand the importance of communicating complex business ideas in a widely comprehensive way, which allows us to generate media traction. It’s all about creating a conversation around your brand or business. One example is to use thought leadership as part of your PR initiatives, since this way you share your industry knowledge and allow others to contribute to the discussion in a more engaging way. The added value comes from sharing industry pioneering thoughts.

Manufacturing & Industrial PR

The manufacturing industry of today is transforming the way people connect, with each development bettering network experiences. Since industrial manufacturing is one of the most important industries of today, manufacturing PR sets out to communicate the relevance and significance of companies operating in industrial manufacturing. After all, the industry plays a great role in how people and businesses alike connect. PR is all about driving those connections, which is why hiring a manufacturing PR agency is highly beneficial to ease the process of nurturing your valuable connections.

Related sectors

PR in the IT industry is the most widespread field if we’re talking about tech. Alongside new technologies, IT is arguably the single most important field to talk about, with an unstoppable dynamic and a rapid change and an even more rapid progress.
Working with a consumer tech pr agency means that you gain the opportunity to better understand the complexity of consumer demands and stay relevant in a fast changing market.

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What is Manufacturing PR?

Companies in the manufacturing industry have as their #1 priority to stay ahead of their competition. This global field arguably has the most dynamics as it has existed for centuries. In today’s world, manufacturing PR is the cornerstone of any company’s success. PR agencies in the industry ensure that your company is out there, being talked about, sharing ideas and innovations for the industry, and being wherever it’s needed.

Public relations in this regard takes on the position of sharing different types of content on different topics, all in order to grab the public’s attention, win new customers, and keep the existing ones. It consists of producing videos, stories, guides, etc., and serves purposes, such as educating the audience, building a likable and trustworthy image, increasing awareness, generating interest, and more.

Why trust our Industrial PR agency?

Our PR agency excels at writing a good story. The foundation of any company’s image is a good story, but also the expertise and knowledge of the industry. We specialize in being able to manage your relationships with your audience, as well as relevant media outlets that will publish your brand story. Additionally, our experience with companies in this complex industry has made us knowledgeable of the processes and detailed terminology to the point where we don’t just understand your ideas. We are able to pass them on, retell them, explain them in an engaging story that simultaneously helps the wider audience understand without leaving out a single important detail.

All that is essential in order to be noticed and remembered as a pioneer in your industry. We make sure to do that in every way possible - from press releases, to featured articles, social media campaigns, infographics, and more.

What is PR for Industries?

Industrial PR is a complex and diverse practice. PR agencies specializing in this line of work must provide many and different lines of work, all which aim to boost brand awareness, initiate communications channels, and secure strong relationships with target audiences, relevant media outlets, investors, and experts in the industry.

A good PR campaign must understand the specifics of the industry - extensive knowledge of the process is needed in order to retell the stories for the wider audience, thus generating leads, sales, and connections. The role of PR in the industrial sphere is to be able to communicate the complexities of daily processes to everyone involved, and do so in a comprehensive manner that explains innovative ideas, while simultaneously engaging readers and investors alike.

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