PRLab is a forward-thinking PR agency that believes in using the full marketing mix to achieve results in public relations and beyond. Impact & Results.
We’re a risk-taking, forward-thinking PR agency that believes in using the full marketing mix to achieve results in PR and beyond. We understand that the tech start-up world is highly dynamic, constantly changing and full of unexpected turns. In that context, traditional PR tactics are outdated! Our PR marketing services are solution-based, meaning we aim to deliver PR and marketing results that will drive leads and future business growth. As an award winning PR agency, we know how to work in a lean and agile manner, making us your perfect partner who’s here to help you inspire and create change.
International
We are an international PR agency, specialized in startups and scaleups and the overall tech industry. That being said, the tech industry and its associated sectors are contributing to the re-invention of PR for the new era. Since global communications are now a common practice, we set out to leverage the possibilities presented by tech inventions to elevate the standards of global PR services.
Integrated
As an integrated PR firm, we like to do PR differently - offering you more than the standard PR services. We follow an integrated approach to doing PR, meaning that we are equipped to take care of all the communication aspects of your brand. From content marketing to SEO optimization and Social Media, there’s many additions to enhance your PR strategy.
Innovative
Innovation fuels our work and is what guides our future-thinking approach to PR. Our PR services go beyond securing media coverage and offer cutting-edge solutions for growing your business. By taking your holistic marketing and comms goals into account, we create transformative PR strategies that contribute to the overall success of your business.
We're NOT a traditional PR Agency
PRLab is not a traditional PR Agency. We believe the traditional public relations company model is broken, click here to read all about our approach and how we’re innovating the space.
As a PR and communications agency we use a mix of traditional and contemporary PR to achieve powerful coverage that drives business growth. This mix is always finely tailored to meet your business needs and goals.
We train your team in understanding the media landscape and building relationships with media agents to own the conversation.
Our Sectors
High Tech PR Services
High technology is cutting edge, complex technology. High tech pr experts, then, sets out to overcome distinct tech challenges by means of dynamic and growth oriented communication strategies.
Financial technologies are redefining traditional financial services. So is PR for fintech redefining traditional public relations. As a leading fintech PR agency, we like to do things differently.
Health technology enhances traditional medical and health practices by means of innovative healthtech systems. Healthtech PR helps to tell the stories of the industry pioneers and innovators.
B2B technology is tech invented with the purpose of enhancing how the business-to-business industry operates. In this sense, B2B tech PR is concerned with further benefiting comms across the industry.
Software as a service (SaaS) is web-bases services. PR for SaaS is a valuable investment cloud-based companies can make to elevate the quality, reach and impact of communication via the internet.
Retail technology is digitally transforms the retail industry. Retail technology PR is concerned with securing publicity and growth for those who are innovating brick-and-mortar and e-commerce retail.
A corporate PR agency takes into account the entirety of the corporation so to protect and manage reputations and effectively communicate with stakeholders on every level, internally and externally.
An international public relations agency is specialised in communicating across borders and cultures. For businesses looking to scale operations, a global PR team is a valuable asset to have onboard.
Without telecommunications, most industries would not have been able to connect and grow like they do. Telecom PR strategies are developed with the purpose of making sure the world stays connected.
Clean technology aims to improve environmental health. This is why cleantech PR sets out to highlight the benefits (people & planet) of clean technology, in order to build a clean global economy.
Biotechnology is a broader area of biology and related scientific fields. Biotech PR involves the process of getting market exposure for companies who are innovating the biotechnology landscape.