PR Services

PRLab is a forward-thinking PR agency that believes in using the full marketing mix to achieve results in public relations and beyond. Impact & Results.

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We believe in the integrated marketing approach

We’re a risk-taking, forward-thinking PR agency that believes in using the full marketing mix to achieve results in PR and beyond.

We understand that the tech start-up world is highly dynamic, constantly changing and full of unexpected turns. In that context, traditional PR tactics are outdated! Our PR marketing services are solution-based, meaning we aim to deliver PR and marketing results that will drive leads and future business growth. As an award winning PR agency, we know how to work in a lean and agile manner, making us your perfect partner who’s here to help you inspire and create change.

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International

We are an international PR agency, specialized in startups and scaleups and the overall tech industry. That being said, the tech industry and its associated sectors are contributing to the re-invention of PR for the new era. Since global communications are now a common practice, we set out to leverage the possibilities presented by tech inventions to elevate the standards of global PR services.
Logo that represents PRLab as an integrated PR agency.

Integrated

As an integrated PR firm, we like to do PR differently - offering you more than the standard PR services. We follow an integrated approach to doing PR, meaning that we are equipped to take care of all the communication aspects of your brand. From content marketing to SEO optimization and Social Media, there’s many additions to enhance your PR strategy.
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Innovative

Innovation fuels our work and is what guides our future-thinking approach to PR. Our PR services go beyond securing media coverage and offer cutting-edge solutions for growing your business. By taking your holistic marketing and comms goals into account, we create transformative PR strategies that contribute to the overall success of your business.
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Here is why we're NOT a traditional PR Agency

PRLab is not a traditional PR Agency. We believe the traditional PR agency model is broken, click here to read all about our approach to PR and how we’re innovating the space. 

Our Public relations services

As a PR and communications agency we use a mix of traditional and contemporary PR to achieve powerful coverage that drives business growth. This mix is always finely tailored to meet your business needs and goals.
Specializing in PR for tech companies and startups, we're an award winning technology PR agency who does things differently. Our agile PR experts are well equipped to work with businesses across a variety of tech niches. We develop dynamic communications strategies to get top-tier publicity for you.
From proactively planning crisis communication strategies to handling risk and crisis management, we got you covered. We're here to help maintain a healthy brand reputation during a crisis, maintaining relationships, as well as supporting you in providing PR-led, solution-based responses.
Grow your brand awareness and authority with our integrated PR planning methods. We're here to help you elevate brand credibility through the earned publications we secure for you. This way industry authority follows as awareness and target market engagements increase.
We train your team in dealing with the media to own the conversation. As you gain more publicity and media coverage becomes a frequent occurrence, you'll have to address the media first-hand. With our expertise, you'll be well-prepared to answer any questions coming your way and navigate the press.
Get global coverage for your funding announcements in top tier publications. Funding announcement is great press material. However, any story (big or small) needs to be compelling, captivating and lead to added coverage. Our PR strategies are developed to ensure your news gets quality publications.

Some of the tech verticals we’re specialized in

High technology is cutting edge, complex technology. High tech pr experts, then, sets out to overcome distinct tech challenges by means of dynamic and growth oriented communication strategies.
Financial technologies are redefining traditional financial services. So is PR for fintech redefining traditional public relations. As a leading fintech PR agency, we like to do things differently.
Health technology enhances traditional medical and health practices by means of innovative healthtech systems. Healthtech PR helps to tell the stories of the industry pioneers and innovators.
B2B technology is tech invented with the purpose of enhancing how the business-to-business industry operates. In this sense, B2B tech PR is concerned with further benefiting comms across the industry.
Software as a service (SaaS) is web-bases services. PR for SaaS is a valuable investment cloud-based companies can make to elevate the quality, reach and impact of communication via the internet.
A corporate PR agency takes into account the entirety of the corporation so to protect and manage reputations and effectively communicate with stakeholders on every level, internally and externally.
An international public relations agency is specialised in communicating across borders and cultures. For businesses looking to scale operations, a global PR team is a valuable asset to have onboard.
Without telecommunications, most industries would not have been able to connect and grow like they do. Telecom PR strategies are developed with the purpose of making sure the world stays connected.
Clean technology aims to improve environmental health. This is why cleantech PR sets out to highlight the benefits (people & planet) of clean technology, in order to build a clean global economy.
Biotechnology is a broader area of biology and related scientific fields. Biotech PR involves the process of getting market exposure for companies who are innovating the biotechnology landscape.
Retail technology is digitally transforms the retail industry. Retail technology PR is concerned with securing publicity and growth for those who are innovating brick-and-mortar and e-commerce retail.

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      PRLab Amsterdam | PR Agency - PR Bureau
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