Case studies

Since 2010, global accelerator Startupbootcamp have accelerated over 1000 startups, providing them with direct access to their international network of mentors, partners and investors. They recently announced the launch of their new program, SBC: Sustainability, which would be funded using a unique IPO model. It was paramount that they reached investors and startups alike, so they reached out to PRLab to secure them media exposure.

OfferZen, the online job platform, set up for, and ran by software developers, were eager to increase their authority and brand awareness. They approached PRLab with an excellent report that revealed some interesting insights into the pain points of Dutch Developers. It was our job to secure them top tier coverage.

As part of the long-term strategy of Siilo, we communicated their latest funding round to tier 1 outlets across the benelux region which resulted in interviews and over 10 pieces of coverage across different outlets including TV. Read further about how we made it happen.

Happeo was raising its platform and scaling up to hundreds of employees. This was news, and it was big. For something like this you want to shout in exultation from a rooftop, but a voice can only carry so far. Happeo needed this launch of funding news to reverberate and be heard globally. That is why they came to PRLab, they wanted to make waves.

In 2019, Paazl had some big organizational changes on the horizon, most notably the hiring of a new CEO. They wanted to create media buzz surrounding the announcements, with journalistic attention to the press release. Paazl also wanted to raise the awareness of their brand as well as establish themselves as thought leaders in the e-commerce industry.

Driven by increasing demand for subscription models in businesses across the globe, only further fueled by the global pandemic, Chargebee had just closed their Series F funding round. They needed this funding news to reverberate and be heard globally, and that is why they came to PRLab - to get this news far and wide.

Being a solution to a serious problem for companies, Recruitee began growing quite quickly and before they knew it they were internationally successful with major clients like Starbucks, Toyota, and Vice. At the point they became one of the leaders in the industry, they realized it was time for their voice to be heard.

StuDocu, is focused on changing this system. As a platform focused on promoting collaboration in education, they offer a place for students to share study materials with one another. By promoting the circulation of information, students get to learn from other people’s perspective, giving them a pluralistic learning experience.

Impraise became PRLab’s first client and since then they’ve seen the benefits of doing PR on a long-term basis. Thanks to PRLab’s integrated marketing approach and solid content marketing strategy, Impraise experienced exponential growth of their online and press coverage.

Briqwise is a rapidly growing Dutch Fintech startup with a peer-to-peer lending platform that brings SME entrepreneurs and investors together for financing commercial real estate. PRLab proactively created thought leadership content for them, landing them coverage across multiple online outlets and print media.

CEMEX Ventures is CEMEX’s Corporate Venture Capital. With their global focus, they empower startups and entrepreneurs in the construction industry around the world. Their aim of their partnership with PRLab was to increase awareness around their new investment Modulous,. We set the stage around their involvement in the Construction Startup Competition 2021 to secure coverage across UK and US markets.

As part of the long-term strategy of Siilo, we communicated their latest funding round to tier 1 outlets across the benelux region which resulted in interviews and over 10 pieces of coverage across different outlets including TV. Read further about how we made it happen.

Driven by increasing demand for subscription models in businesses across the globe, only further fueled by the global pandemic, Chargebee had just closed their Series F funding round. They needed this funding news to reverberate and be heard globally, and that is why they came to PRLab - to get this news far and wide.

Happeo was raising its platform and scaling up to hundreds of employees. This was news, and it was big. For something like this you want to shout in exultation from a rooftop, but a voice can only carry so far. Happeo needed this launch of funding news to reverberate and be heard globally. That is why they came to PRLab, they wanted to make waves.

HiBob hired PRLab to efficiently land their latest funding announcement in 3 key European markets simultaneously: Sweden, Finland and The Netherlands. Read further about how we made it happen and how we managed to land over 20 pieces of coverage in key publications

Having grown successfully since their launch, ChannelEngine raised their Series A funding round of 5 million euros to continue expanding into new markets. They approached PRLab to help secure coverage of this funding announcement in four different countries. Find out how we developed and responded to the needs of these different markets, evolving our strategy to ensure results for our client.

With the series B funding coming at a key moment in Agicap’s business growth, PRLab was ready to celebrate the success alongside them. With a strict deadline, PRLab took on the task to make Agicap known in the Dutch market.

In 2020, MobieTrain remotely entered the Dutch market from Belgium. As a relatively unknown company at the time, our challenge at PRLab was to generate stories that would be make them relevant to a new market. Through thought leadership content, funding announcements and interviews, PRLab helped MobieTrain generate a buzz in the Netherlands.

Being a solution to a serious problem for companies, Recruitee began growing quite quickly and before they knew it they were internationally successful with major clients like Starbucks, Toyota, and Vice. At the point they became one of the leaders in industry, they realized it was time for their voice to be heard.

Bomberbot and PRLab worked together on an integrated approach to reduce the challenges Bomberbot was facing. Offering a digital learning tool for children is a great idea, but educating the audience about the product and its benefits is tough. A content focused approach designed by PRLab allowed Bomberbot to increase website visitors along with the total number of sign-ups.

Enter Techleap.nl. They were given a government mandate in 2019 to quantify and accelerate the development and advancement of the tech ecosystem of the Netherlands. To do this, Techleap has instituted programs and initiatives to break down impediments, and gain access to talent, capital, and knowledge.

Halve Maen wanted to further encourage and support Dutch entrepreneurs thinking of expanding to the US by sharing best practices, challenges and tips from those who have already taken the leap. With a community of entrepreneurs ready to share their stories, they commissioned PRLab to gather the information and create engaging content for their target audience.

In 2019, Paazl had some big organizational changes on the horizon, most notably the hiring of a new CEO. They wanted to create media buzz surrounding the announcements, with journalistic attention to the press release. Paazl also wanted to raise the awareness of their brand as well as establish themselves as thought leaders in the e-commerce industry.

Halve Maen wanted to further encourage and support Dutch entrepreneurs thinking of expanding to the US by sharing best practices, challenges and tips from those who have already taken the leap. With a community of entrepreneurs ready to share their stories, they commissioned PRLab to gather the information and create engaging content for their target audience.

Bomberbot and PRLab worked together on an integrated approach to reduce the challenges Bomberbot was facing. Offering a digital learning tool for children is a great idea, but educating the audience about the product and its benefits is tough. A content focused approach designed by PRLab allowed Bomberbot to increase website visitors along with the total number of sign-ups.

We immersed ourselves in the target audience to understand what they really want to see on social media. After identifying three main content pillars, we consistently played on these pillars on our social channels. By selectively adding paid media to the mix, we were able to create 3-5x as much organic reach for our posts as the industry average.