We're not a traditional law PR agency

Litigation and Legal PR agency

Underline
As a legal PR agency focused on startups and scale-ups, we recognize and understand the competitiveness of the field and the lack of alternative PR solutions. Our communication strategy ensures that our client's brand message is conveyed effectively, increasing their visibility as a result.

Why PRLab?

See how we've implemented our in-house developed PR model for legal businesses like yours:
  • "Thanks to PRLab's engagement, the client has received over 50 featured articles and press publications and acquired multiple comment slots. The team has also raised the client's brand awareness and provided backlinks to meet their business goals and expectations. They're organized and respectful."
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    SVP of Marketing
    NuPay Technologies
    1/2
  • "The purpose of the collaboration was creating awareness by generating media coverage with original content. PRLab was very hands-on, always thinking along and ready to jump in when needed."
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    Martin Peters
    Marketing Manager at StuDocu
    2/2
  • "Thanks to PRLab's engagement, the client has received over 50 featured articles and press publications and acquired multiple comment slots. The team has also raised the client's brand awareness and provided backlinks to meet their business goals and expectations. They're organized and respectful."
    Logo of NuPay Technologies, client of PRLab
    SVP of Marketing
    NuPay Technologies
    1/2
  • "The purpose of the collaboration was creating awareness by generating media coverage with original content. PRLab was very hands-on, always thinking along and ready to jump in when needed."
    Logo of StuDocu
    Martin Peters
    Marketing Manager at StuDocu
    2/2

Transparency

Results driven in a transparent way

Professionalism

Professional 360-degree media coverage

Template-breaking PR

Disruptive PR approach replacing the old-fashioned PR practices

Why trust us as your legal PR agency

We specialize in public relations for legal startups and scaleups
We listen actively
Success factors
Knowledge
Experience

We listen actively

Our team conducts comprehensive research on our client's growth, visions, and ambitions before planning campaigns and focusing on public relations approaches. Our experience and competence from the industry are applied, but we adapt our methods and efforts according to the client's needs. Contrary to traditional PR companies, we actively listen to our client's needs and navigate them through the legal PR field accordingly.

Success factors

The competitive legal environment requires outstanding PR approaches, and we possess the experience and competence to provide them to our clients. We understand how important it is to build trust and credibility in the legal sector, so we provide media representation that builds and underlines these characteristics. Our professional tone and style in our writing, supported by our network of journalists, ensure effective PR representation and results for our legal clients.

Knowledge

Besides informing your existing customers about changes and news within your company, we also reach out to new audiences to highlight your strengths. Our team understands the challenges within the industry associated with branding on social media platforms, and we provide professional solutions for any type of media coverage. Our campaigns extend beyond our client's needs and demands and are designed to appeal to a wide audience and make a positive dent in the industry.

Experience

We acquired a critical and profound understanding of PR beyond the well-established template through our rich portfolio of case studies and clients from different industries. While we handle the PR for your company, you can concentrate on your operations and clients since we understand the industry in which you operate. Our legal expertise allows us to cover and communicate your stories and messages professionally and effectively represent your brand.

We're not a traditional litigation PR agency

PRLab has a unique results-driven approach. We don’t start collaborations with a clear, custom-made set of KPIs that will ensure we get you the results we want
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Representation

We cover your stories in a coherent and thorough way, communicating with consistency your message and values to your audience.

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The 360-degree PR approach we provide secures increased visibility and financial results for our clients through multiple channels and media efforts. Our marketing services cover the entire marketing spectrum, guiding clients and their efforts toward exceptional results. Our team is equipped with the skills and knowledge to navigate the complexities of PR in legal settings.

Success under transparency

Our analytical tools and software provide you with a comprehensive assessment of your engagement rates, performance, and strengths and weaknesses.

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Reports detailing the performance rates are delivered to you along with solutions regarding long-term success and improvements. Transparency is at the core of our practices, and we always stay open to client suggestions and comments. Retrospection is an integral part of our PR strategy as a results-driven agency.

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Proactiveness

PRLab understands the challenges legal startups face in producing news stories simultaneously while attempting to stabilize finances and expand.

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Therefore, we take a proactive approach and bring the news directly to you rather than waiting for news stories to break. Our team focuses on content creation, brand awareness, and content placement to ensure that the results you desire are achieved.

SEO results

With our SEO professionals, we make sure that your online visibility is highly ranked on search engine results pages.

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Our team's expertise helps you get to the top of search engine results pages by understanding how search engines rank and structure these pages. As a consequence of our efficient SEO services, our clients' brands are recognized more widely, which results in a higher sales rate and new partnerships. Our SEO services help clients achieve their goals, raise brand recognition and drive the way to success.

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Well-prepared, well-executed

Research is conducted in detail, campaigns are prepared well, and they are presented to clients before execution.

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We keep our clients informed of their public visibility progress and development throughout our partnership. We strategically map out our actions and outline the supporting factors behind our decisions. Our clients are presented with the results of our PR campaigns after we have carried them out, revealing the strengths and weaknesses the process revealed.

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Let's take this further. Get in touch 👋

Tell us about your project and how we can help

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FAQs

Some answers for the most common law PR questions

What are legal public relations?

Public relations for legal entities, such as law firms, legal professionals, and corporations facing legal issues, is a specialized field of public relations that manages their communication and reputation. Legal public relations aim to help organizations build and maintain a positive public image, navigate potentially damaging legal situations, and communicate effectively with stakeholders.

What are the specificities of legal public relations?

The role of legal public relations professionals varies from developing communication strategies for high-profile legal cases to managing media relations during trials and investigations, creating messaging for internal stakeholders, or providing crisis communication counsel during litigation.
In conjunction with other legal services, such as litigation support or crisis management, legal public relations requires a deep understanding of the legal system and strong communication, analytical, and strategic thinking skills.

Why choose PRLab as your PR agency?

At PRLab, we get how important effective communication is in the legal field. We understand the importance of trust and credibility. We work closely with our clients to craft messages that resonate with and get picked up by the media and other stakeholders. With our proactive approach to PR, we get news for you, not the other way around. With a proven track record working alongside various companies, we deliver results that exceed expectations.

What are the benefits of legal public relations?

As well as helping law firms, legal professionals, and corporations through enhanced reputations, legal public relations also helps to manage messaging and communication for external and internal stakeholders. Greater trust and transparency between all stakeholders are created. Legal public relations also helps develop content that showcases the expertise of the legal services provider, allowing them to position themselves as an industry thought leader.

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We've helped +100 clients achieve their business goals with the power of Strategic PR across key markets. All our PR strategies are custom-made to fit your needs and meet you at the stage of growth you're at. Tell us about yourself and how we can help you.
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+31 202 443 748
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+49 800 0001393
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